Communicators Using Drupal

Keynote: Marketing Drupal & Growing the Community

Day
Saturday, October 17
Timeslot
9:00am - 9:45am (PT)
Hopin
Presenters
Topics
Community / Marketing Tools
For the last two years, in my work for the Promote Drupal initiative, I’ve been trying to get myself into the mindset of a Drupal evaluator. What do newcomers think when they research which platform to use for their project? What are the pain points and selection criteria they’re thinking about? What keeps them up at night? After many conversations, a survey, a pitch deck, and the release of Drupal 9, I have lots of insights to share.

Mic Check! How life as an activist prepared me to be a Drupal PM

Day
Friday, October 16
Timeslot
1:25pm - 1:45pm (PT)
Hopin
Presenters
Topics
Being Human / Community / Project Management
The skills of an activist and the skills of a Drupal PM are less disparate than they may seem. Activists motivate and coordinate large groups of people, often with differing ideas, without the resources agencies possess. Before becoming a Drupal project manager, Lily Berman (among other similar endeavors) led a political canvass office and a traveling nonprofit organization.

Storytelling best-practices to captivate any audience

Presenters
Topics
Being Human / Project Management
Have you ever listened to a truly mesmerizing storyteller? Ever wondered how they effortlessly draw you in and leave you invested in the outcome? Lily Berman did too, and outside of building her Drupal account and project management chops, began studying the storytellers who captivated her. Since then, she has won storytelling competitions and been featured on the internationally-renowned The Moth podcast.

How Knowing About Scarves Can Make Life Easier

Presenters
Topics
Project Management / Being Human / Community
I think we all grumbled when we were little and grown-ups told us to put on a scarf - they were always itchy and made it hard to breathe. We're the grown-ups now though - and learning about the SCARF model is a breath of fresh air. The SCARF model helps us to understand why we or someone else has been triggered into a fight or flight state. Understanding what triggers this reaction in people gives us two superpowers:

How to move beyond WCAG and towards authentic digital inclusion

Day
Saturday, October 17
Timeslot
1:00pm - 1:45pm (PT)
Hopin
Topics
Accessibility / UX & Design
Do you feel distracted by a suite of automated tools, pages of report data, and feedback on work that was designed and developed weeks and weeks ago? If your antidote is achieving WCAG 2.1 AA conformance, you may be leaving more people behind than you think. Accessibility and digital inclusion can be easier. Authentic digital inclusion means ensuring that every end user can actually use a digital asset as designed and intended. Let’s start there. 

Supporting Clients through the COVID-19 Crisis and Beyond

Presenters
Topics
Being Human / Project Management / Community
We all know that 2020 has thrown at us some unexpected challenges. As an agency, we deal not only with our own challenges, but also with the challenges our clients are facing. For most clients, web-based communication has become an ever more essential tool over the past six months.  This session will include:

Tackling Configuration Management Head On

Day
Saturday, October 17
Timeslot
11:00am - 11:45am (PT)
Hopin
Presenters
Topics
Content Strategy / Project Management / Drupal for Beginners
Configuration management, while being one of the best features of Drupal 8, is still a mystery to most non-technical folks. What exactly is a change that triggers a config file change, what needs to be committed, what happens when the configuration is synced, etc.

Managing People: The Art & The Science

Day
Friday, October 16
Timeslot
1:00pm - 1:20pm (PT)
Hopin
Presenters
Topics
Being Human / Project Management / Community
As a project manager, I’m often tasked with managing client schedules, timelines, meetings, tasks and recaps. However, the most complex and difficult deliverable I’m responsible for every day: managing people. Fortunately, I've found a way to manage people combining the art of the individual and meeting them where they're most comfortable utilizing the science behind why they're comfortable there.

Common and Uncommon Google Analytics Tracking using Google Tag Manager

Presenters
Topics
Marketing Tools / Analytics / Content Strategy
If you are using Google Analytics for tracking your website metrics, chances are it is hard to make actionable decisions with off-the-shelf Google Analytics tracking. Creating Google Analytics Custom Events can help, but they can be difficult to create or maintain if you are not comfortable with JavaScript or PHP. However, Google Tag Manager empowers non-developers and Site Builders to configure and update custom event tracking for Google Analytics to improve the relevance of their metrics.